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Showing posts from June, 2025
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FILM FROM AN IDEA TO RELEASE OF PRINT  Film is more than entertainment—it is a powerful medium that reflects, shapes, and challenges society. From the silent reels of the early 20th century to today’s streaming platforms, cinema has evolved into a global language that transcends borders and cultures. At its heart, film is storytelling. It weaves together visuals, sound, and emotion to transport audiences into new worlds. Whether it’s the grandeur of epic sagas, the intimacy of indie dramas, or the thrill of action blockbusters, films capture human experiences in ways that words alone cannot.  The Three Stages of Shooting  1. Pre‑Production (Planning Stage) • This is the foundation of filmmaking. • Activities include: • Developing the script or screenplay. • Budgeting and scheduling. • Casting actors and hiring crew. • Location scouting and set design. • Preparing storyboards and shot lists. • Purpose: To ensure everything is organized before the camera sta...
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ADVERTISING Advertisement is everywhere—on billboards, in our social feeds, between YouTube videos, and even woven into the shows we watch. It’s more than just selling products; it’s about shaping perceptions, influencing behavior, and creating cultural moments. Why Advertisement Matters? • Economic driver: Ads fuel competition, helping businesses grow and consumers discover new products. • Cultural influence: Iconic campaigns like Nike’s “Just Do It” or Coca-Cola’s holiday ads become part of collective memory. • Information tool: Beyond persuasion, ads inform audiences about innovations, services, and opportunities. Advertisement is both an art and a science. It entertains, informs, and persuades—but it also challenges us to think critically about what we consume and why. In a world where ads are unavoidable, the real power lies in how we interpret them.